The Ascension Lab:
A 4-Week Sprint to Create Your Own "Private Economy"
For experts ready to sharpen their sales process, tighten their messaging, hit their money milestones every month, no matter what’s going on in the marketplace.

Dates: July 1–31, 2025
Investment: $1000 or 2-pay of $525

We are halfway through the year, you know what’s working, what’s not, and what can’t keep sliding under the radar. 


The economy may feel uncertain and constantly fluctuating but that doesn't mean your strategy should stay the same. 


 Buyers are more discerning. But that doesn’t mean you slow down. It means you sharpen up.

Because in this market, clarity wins.
Sales Systems matter.  
Follow-up can’t be an afterthought.  
And your messaging? It has to hit the first time.
The Ascension Lab
is your mid-year reset for record revenue.

Do not let people fool you--THERE'S MONEY EVERYWHERE.


But savvy buyers are more skeptical than ever and are being defensive with their dollars. That means you'll need to tighten your message and sales process to have the 5-figure months you've been accustomed to.


In 4 weeks, we can show you how to pre-sell clients into your offers and close more deals faster. 
We start July 1. Are you in?
By the end of this Lab, you’ll walk away with:
A strong sales message that pre-sells leads into your proven offers
A discovery and sales process that leads to a yes, not sales purgatory.
A sales rhythm that reflects your capacity and goals
A clear revenue plan you can use over and over so your business cashflow is steady
This Lab is for those who are willing to change how they sell and be more forward with their message.
And right now? That’s exactly what the market demands.

You’re a fit for the Lab if:


You’re already earning at least $10K/month in your business. (Or you've done $10k months before and are now facing a dip)

You’re selling a proven offer, but the sales process still feels leaky or inconsistent.

You want to refine your offer so it calls in better qualified clients.

You’re ready for sustainable revenue, not another temporary cash injection

Attention: This Lab is not for beginners. If you're still trying to figure out who you are selling to, what you're selling or how to find your first client, this is not your room.


We start July 1. Are you in?

How We’ll Build Your Revenue System

WEEK 0:
Orientation & Strategic Kickoff Intensive

You’ll enter with an existing offer. We’ll help you:

  • Finalize the ONE offer you’ll sell inside the Lab.
  • Clarify your pricing and positioning.
  • Articulate a clear, one-sentence promise.
  • Set a revenue target based on capacity and audience size.
  • Score your visibility and lead readiness.


By the end of this week, you’ll know exactly what you’re selling, why it matters, and how to frame it for conversion.

WEEK 1:
Messaging to Money

Clarify what you do, who it's for, and why it's worth paying for--so buyers see the value and move quickly.

  • Align your message to what your buyer actually wants.
  • Teach some easy content strategies that highlight your new messaging.
  • Create qualifiers that repel bad-fit clients

WEEK 2:
Buyer Journey & Qualification

If you don't know where your next client is coming from, this week will help you out.

  • Learn what makes a lead qualified for your offers
  • Map how leads find you and their next logical step.
  • Keep potential clients in your funnel until they convert

WEEK 3:
Tighten Your Sales Process

We clean up the path from inquiry to invoice so your best-fit buyers don’t fall through the cracks. You’ll:

  • Audit your consults, forms, and follow-ups to make sure they lead to a firm ask.
  • Create a script or checklist that matches your tone and values.
  • Define your red flags and stop trying to sell to the wrong people

WEEK 4:
Document Your Sales Blueprint

You’ve done the work. Now we solidify the system. You’ll:

  • Document your new sales rhythm.
  • Choose KPIs and decide how you’ll track progress.
  • Build a 30-60-90 day plan you’ll actually follow


Meet Your Coaches
Natalie Bullen
Wealth Strategist + CEO of Unapologetic Wealth

Natalie helps high-income women sell with sovereignty and build sustainable, scalable revenue. Her blend of insight, directness, and calm authority has helped hundreds of clients increase their sales without selling their souls.

Jeanille "Coach Rocky" Rockett

Sales + Content Strategist


Rocky will help you tighten your process, stop leaking leads, and show up clearly in your sales conversations. Her no-nonsense coaching style and deep marketing expertise make her an indispensable force in this lab.
Investment: $1000

This $1000 investment is designed to pay for itself—quickly. 

You'll walk away with a sharpened message, a clean sales process, 

and a 90-day revenue rhythm that makes you more consistent and confident every quarter.

Or 2-pay of $525
We start July 1. Are you in?
What Will You Get Inside the
Lab?

  • Revenue Tracker 
  • Challenge Competition

✭✭✭✭✭

In a world of people who talk a lot and build themselves up to be more than they are, Natalie is an authentic and steady voice who truly delivers.


Rebecca A.
Online Business Owner

✭✭✭✭✭

I consider myself pretty introverted, and not “salesy” at all. Natalie showed me how to sell my product, price based on value, and ask for what I deserve as a CEO


Tamara Wilkerson Dias
DEI Consultant

FAQ (Frequently Asked Questions)
  • Do I need to show up live?
    Live participation is strongly encouraged, especially during the Week 0 Kickoff Intensive. While replays will be provided for core trainings, this is a working lab, not just a passive, watch-and-learn experience. You'll get the most value by being present and engaged.
  • Is this good for product-based businesses?
    No. The Ascension Lab is built specifically for service providers, coaches, consultants, and expert-based business owners. If your work is high-touch, strategy-driven, or rooted in transformation—this is your room.
  • What if I don’t have an offer yet?
    Not in the traditional sense. We’re not pushing scripts or DM tactics that don’t fit your business. Instead, we’ll refine the sales strategies you already use and help you implement a process that fits your voice, values, and conversion style—whether that’s sales calls, content, conversations, or all three.
  • Will this work if I’m pivoting or relaunching something?
    Yes. If you’re clear on your audience and offer—but the way you're showing up to sell it needs a tune-up—this Lab is exactly where you belong. We help you reset and re-enter the market with a sharper, more aligned strategy.
  • What if the economy keeps shifting? Should I still be selling right now?
    Absolutely. In fact, now is the time to refine—not retreat. Buyers are still buying, but they’re investing with more discernment. This Lab helps you meet that moment with clear messaging, smart systems, and a sales rhythm that aligns with how you want to grow.
  • Will the trainings and coaching be live or pre-recorded?
    The Ascension Lab is a blend of both. Some trainings—especially those involving coaching, implementation support, or strategic intensives—will be delivered live by Team UW. Other prompts, walkthroughs, and teaching segments will be pre-recorded to give you flexibility and space to implement. You’ll receive a full schedule in advance so you’ll know exactly what’s happening live and what’s on-demand. Everything is designed to give you support and structure without overwhelming your calendar.
Ready to Sell On Purpose?
Join The Ascension Lab
4 Weeks.
3 Leaders.
1 Revenue System You Can Trust.
Pay in full $1,000 or 2-payment Plan
Available for a Limited Time

Only 30 seats available to maintain an intimate and impactful experience. 

Enrollment closes June 28 or when all seats are filledwhichever comes first.

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  • Preferred option
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